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商务礼仪英语范文

2021-01-23 来源:乌哈旅游
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商务礼仪英语范文

篇一:中西方商务礼仪

Different Business Etiquette between China and the West

I. Introduction

Business etiquette is a kind of civilization accumulation of human becomes fixed during the business communication, being handed down from generation to generation. It is also a kind of standard behavior observed by the businessmen in their communication. Different countries have different culture traditions, so their business etiquette is also different from one another. There are great cultural differences between the cultural cores of Confucian in China and the cores of Christian in the West, which leads to some differences in the business ----------------精选公文范文----------------

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etiquette between China and West.

II. The Influence of Cultural Differences on Business Etiquette Differences Between China and the West Generally speaking, the differences on business etiquette between China and the West are influenced by several cultural factors, such as values, view of time, view of space, view of diet, verbal habits and nonverbal. The paper mainly focuses on time and space approach.

From the approach of time

Thoreau once said,“If a man does not keep pace with his companions, perhaps it is because he hears a different drummer.”Now, we use the phrase “the beat of a different drummer”to explain any different pace of life. The attitudes toward time vary from culture to culture. And it is understandable that people of different cultures hold different views toward time. When it comes to international business, ----------------精选公文范文----------------

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the view of time can be divided into two types, such as monochromic time and polychromic time. Countries that follow monochromic time perform only one major activity at a time, while countries obeying polychromic time perform several activities simultaneously.

The United States is a monochromic culture. In monochromic culture, time is regarded as something tangible. Time is seen as linear and manageable. Therefore, people concentrate on the task at hand, taking time commitments seriously and being accustomed to short-term relationships. For example, in the West, time is a kind of

precious and limited resource. The business people attend the business meeting on time. If someone was late, he would be considered to be lack of honesty. And the business people always expect to solve their business problems within ----------------精选公文范文----------------

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twenty to thirty minutes. In monochromic cultures, it is considered a rude to do two things at once, such as reading a journal in a meeting or answering the telephone while someone is in your office. Schedules and keeping appointments are consistent with value of people in monochromic cultures.

Chinese people are typical example of polychromic cultures. Chinese people are well adapted to doing several things at once and do not mind interruptions. In their opinion, people are more important than schedules to members of polychromic cultures. Their lifestyle is less organized than that of monochromic people. In their eyes time is just like a circle that does not have the end. So Chinese people are highly distracted and subject to interruptions. They consider time to be casual and flexible. For example, to most Chinese today, time simply flows from one day to ----------------精选公文范文----------------

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the next. If a job is not done today, maybe it will be done the next day or the next. And the business meeting would generally last for several hours.

Compared with the Westerners, few Chinese equate time with money. When foreign businessmen arrive in China, most Chinese will make them settle down in hotels and give them an opportunity to rest up. Because Chinese do not expect them to immediately rush into business. However, generally this arrangement will be politely but firmly rejected by visitors. When Chinese are involved in international business, they will get familiar with the Western concept“time is money”. But they do not automatically relate it to the pace of business.

Besides, Chinese do not pay much attention to the appointment. Sometimes even if there is an appointment, the Chinese would not stick to it seriously. ----------------精选公文范文----------------

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When people of different cultures interact, misunderstandings often arise as a result of different time view. For instance, in the Western countries, the business contact would be pre-arranged within three to four weeks. Business people pre-arrange the business contact at least two weeks in America. The appointment is holy to Americans. In the business communication, if someone asks to have a business contact at the last

minute, he will be considered to make trouble or insult the others. On the contrary, the Chinese people pay more attention to relationship. In their business activity, if there is an important person need to be contacted, they could cancel the primary appointment to meet him. It is unacceptable to American business people. This example shows the cultural differences in time sense between China and the West. And it becomes increasingly ----------------精选公文范文----------------

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important as modern business communications put more and more businessmen in daily contact. If we are to avoid misunderstanding, we need to know better about our own cultural biases and those of others.

From the approach of space

Space, is the physical distance between people when they are interacting. It is deeply influenced by culture. When people are having a conversation, the distance between them changes dramatically from one culture to another. Generally speaking, there are four zones when people interact: the intimate zone, the personal zone, the social zone, and the public zone. The intimate zone, less than meters, is reserved for a close friend. And it appears briefly when the business colleagues shake hands. The personal zone, from meters to meters, is used for giving instructions to someone ----------------精选公文范文----------------

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in an office. The social zone, from to meters, is used for impersonal and formal business meeting. The public distance, over meters, is the most formal zone.

Americans tend to need more spaces than Chinese. When having a conversation with Chinese, Americans will back away for the Chinese partner is standing too close. Standing too close to someone in the United States may leave a bad impression on the others, as it implies the person is upset, overbearing, or he is making sexual advances. These negative positions should be avoided in the United States. In China, people prefer to stand close to each other and they think it is a normal and friendly way to communicate with each other. Besides, the arrangement of desks, chairs, and conference table also feature the different styles of communication. When the United States people are ----------------精选公文范文----------------

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conversing, they prefer the face-to-face arrangement of chairs whereas the Chinese prefer side-by-side arrangement. They like this arrangement because they could avoid direct

eye contact through it. IV. Conclusion

With the globalization of the world economy, organizations are culturally diverse in handling all kinds of business activities, especially multinational cooperation. More and more business people have become aware of the strong impact from culture. And they should have a good understanding of the other business etiquette culture beforehand, which is beneficial for both sides of the business people. Only in this way will it be possible for them to expand their business and make it more prosperous.

篇二:商务礼仪英语在苏州竹辉饭店的应用

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商务礼仪英语在苏州竹辉饭店的应用

摘要

商务礼仪是酒店服务顾客的基本职业礼仪,作为服务的一种,商务礼仪英语在各个酒店中均有大大小小的普及和应用。如何对顾客开展商务礼仪成为酒店服务质量的重要考量标准,商务礼仪更加能体现酒店服务人员的道德水准、文明程度高低、文化修养、精神面貌等要素。本文通过研究苏州竹辉酒店的商务礼仪应用情况,进而分析商务礼仪对于酒店服务质量的重要影响,同时为苏州竹辉酒店的服务质量提供了良好的建设意见,为苏州竹辉酒店的发展建设提出了服务礼仪方面的总结和展望。 关键词:酒店服务礼仪;苏州竹辉酒店;服务质量;商务礼仪 目录 一、相关理论概述.................................................... 3 (一)商务礼仪概----------------精选公文范文----------------

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述 .............................................. 3

1.礼仪的概念和特征........................................... 3 2. 礼仪的要素................................................ 3 3. 礼仪发展概述.............................................. 4

(二)服务礼仪的概述 ............................................ 4

1.服务礼仪的定义和特点....................................... 4

2. 礼仪在饭店服务中的主要表现................................ 5 3.服务礼仪的作用............................................. 6

二、竹辉饭店的现行礼仪.............................................. 6

(一) 竹辉饭店介绍 ............................................. 6

(二)竹辉饭店现行礼仪分析 ...................................... 7

三、服务礼仪在竹辉饭店的模拟运----------------精选公文范文----------------

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用.................................... 8

(一) 竹辉饭店运作图 ........................................... 8

(二) 竹辉饭店服务礼仪实施 ..................................... 8 一、相关理论概述 (一)商务礼仪概述 1.礼仪的概念和特征

商务礼仪的具体概念指的是在商务活动中,通过加强彼此间的相互尊重,以行为规范来制约商务活动的方方面面。商务礼仪包含了很多内容,其中有仪表礼仪,言谈举止,书信来往,电话沟通等技巧,从商务活动的场合又可以分为办公礼仪,宴会礼仪,迎宾礼仪等。商务礼仪有很多种的表现方式,酒店礼仪其表现方式主要体现在倾力提供给顾客最好的服务享受上,即能够站在顾客角度上为顾客考虑问题,对顾客给予充分的尊重,为顾客服务。在酒店行业中最注重的就是能否切实的为顾客提供优质的服务,不论大事小事在都要尽心尽----------------精选公文范文----------------

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力的为顾客做到最好,因为即使再小的事情出现了失误对于整个酒店的整体形象都会是严重的影响,如果不能够妥善的处理好将会造成无法估量的损失。 2.礼仪的要素

商务礼仪的基本要素有三点,第一点是和顾客之间进行友好而真挚的沟通,第二点是对于顾客的需求作出良好的回应和认知,提供给顾客切实的服务和礼仪规范,第三点是和顾客实现平和、文明的互动。完成以上三点才能够算得上是优秀的商务礼仪。酒店对于员工服务礼仪有着明确的要求,服务礼仪明确了服务人员对接受服务对象表达尊重的的一系列规范要求,在酒店行业中,商务礼仪被广泛认可,即是酒店对于员工礼仪的约束又是从业人员自身职业礼仪的体现。 想要知道酒店的管理是否切实有效,只要考察服务礼仪就能够了解,为顾客服务时体现出来的良好礼仪能够为酒店增添顾客的口碑。国内外大型酒店对于服务礼仪的培养方面尤为重视,----------------精选公文范文----------------

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一般情况对于新入职的员工都会进行至少一周时间的服务礼仪的各项培训,有的酒店为了达到预期的培新效果还会对培训完毕的新员工就行服务礼仪考核,对于考核不通过的新员工责令重新进行培训,通过对员工严格要求的方式来增强员工对酒店服务礼仪的掌握情况。有些等级较高的酒店甚至会对内部员工进行服务礼仪方面的定期考核,并且拥有一套完善的考核奖励制度,对于表现和成绩优异的员工给予奖赏,以此激励员工工作热情,强化了员工对于酒店礼仪方面知识的掌握程度。 3.礼仪发展概述

商务礼仪的最早来源还是当属中国礼仪,作为礼仪之邦,在中国的殷周时代就通过周公制礼作乐形成了商务礼仪的雏形,后来,孔子、七十子后学,以及孟子、荀子等人对此进行了总结并提完善,礼乐文明得到了广泛的推广和实施。成西汉朝的时候,《仪礼》、《周礼》、《礼记》先后被列入学官,这些古代书----------------精选公文范文----------------

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籍也成为了古代文人实施礼仪的经典作品。自古以来中国就崇尚文明礼让的文明国度,在历史中慢慢累计成的谦和恭让的优良文化。酒店的从业人员本职是服务于他人,还需要让顾客充分的从所受到的服务中感受到更多的是尊重,只有以此为前提,顾客才能够真真正正的享受酒店的各项招待。

对于那些各方面举止表现不文明的顾客,也应做到充分的让步,自尊自重。随着时代和社会生活各方面的不断发展进步,酒店的服务礼仪已经逐渐形成一套约定俗成的从业人员行为规范。之所以遵守礼仪,那是因为礼仪中所包含的原则是我们人际关系中最根本的基本准则,需要人人遵守。虽然酒店服务礼仪仅仅是整个礼仪中的一个小小的分支,但是酒店服务礼仪同样的具有最根本的原则,因此,酒店服务人员应当时刻谨记这套行为规范的要求让顾客享受到最贴心周到的服务。酒店从业人员在实际服务和切实体现服务礼仪的过程中要严----------------精选公文范文----------------

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格按照一下原则为基础,从而为顾客提供更优质的品质服务。 (二)服务礼仪的概述 1.服务礼仪的定义和特点

酒店服务礼仪的最根本就是宾客至上,服务人员通过大方得体的行为举止使得顾客对其寄予信任和服务的肯定,因此酒店从业人员在服务顾客时要尽可能的体贴周到,时刻以传统美德来规范自己的言行举止,让顾客享受到无微不至的周到服务,只有这样才能体现出高级酒店所应有的待客之道,使顾客享受到宾至如归的服务体验。服务礼貌、顾客至上是酒店行业在服务礼仪上的核心宗旨。通常体现在全心全意为顾客服务的理念上,这需要在落实服务工作的过程中根据我国的风土人情和民族传统文化为理论依据,做到艺术服务并且符合礼仪规范要求。对待不同宗教信仰的客人要从最基本的尊重关心客人,了解客人的自身意愿,从而使顾客享受和认可服务,为酒店开拓市场树立良好的信誉----------------精选公文范文----------------

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和口碑打下了坚实的基础。

酒店的服务人员不仅是为顾客提供优质的功能服务,还需要为顾客心理上带来品质的享受,只有把这两方面结合起来并切实实现就是真正的礼貌服务。礼貌服务即是让顾客不但要在外在各方面享受到服务,还要从心理上彻底摆脱不适、孤独等心理,使得顾客发自内心的感受到礼貌服务所带来的优质享受。在酒店的服务项目规范中每一项都跟礼貌服务或多或少的有着联系,精良完备的酒店设施能够为酒店创造利润收入,而完善的礼貌服务则会使酒店前景越来越广阔,越办越成功。

2.礼仪在饭店服务中的主要表现 (1)平等

商务礼仪需要讲究平等性,其主要体现的是酒店服务人员对待顾客态度上的谦和以及博爱,商务礼仪作为酒店服务礼仪中的一部分,其要表现出酒店的仁爱态度,平等性也就是不论顾客的种族、身份、地位、性别和财富以及关系----------------精选公文范文----------------

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疏远,尽可能地为顾客提供周到的服务。正所谓“来者都是客”,酒店要尽最大程度地表现出作为“主人”的平等态度。不要歧视顾客,更加不能以有色眼镜冒犯顾客,这就是商务礼仪中的平等性原则。 (2)适度

商务礼仪的适度性原则指的是在为顾客提供服务的过程中,酒店服务人员的商务礼仪应该适当得体,不应该过分矫揉造作,给顾客礼节上的拘束和不适,商务礼仪应该大方得体,让顾客感受到尊重和亲切的同时,合理地把握礼仪的分寸,不过分谦让顾客,让顾客感到奇怪甚至为难。商务礼仪的适度性对于酒店服务而言十分重要,酒店如果不加强服务人员对于商务礼仪适当性的理解,往往会导致服务人员的失礼,造成服务人员和顾客的尴尬,进而直接造成不可预计的后果,轻者顾客不接受服务人员的服务,重者则会导致双方的冲突和厌烦。酒店应该科学指导服务人员的商务礼仪适度性,否则将会导致相反的后果。 ----------------精选公文范文----------------

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(3)尊重

尊重是酒店商务礼仪中的必要原则,尊重是礼仪和服务的前提,更加是酒店服务人员对待顾客的基本服务态度,可以说,失去了尊重的商务礼仪是虚假并且矛盾的。服务人员本着“顾客就是上帝的态度”,应该对于顾客的个人人格、个人习惯、个人生活隐私以及个人消费需求进行合理的尊重,并且应该以庄重严谨

篇三:商务礼仪 大学生求职面试礼仪

摘要礼仪是社会文明的标志,人际交往的行为规范。中国是文明古国、礼仪之邦,作为其公民,更应该了解和掌握我国优良的礼仪文化传统。尤其是即将走向社会,面对激烈市场竞争和求职压力的毕业生。商务礼仪是礼仪的一种表现形式,同时又是公共关系的一个分支,它是在公关活动中所体现出来的礼仪。大学生要很好的掌握和了解商务礼仪,一方面有助于大学生提高个人素质与修养;另一----------------精选公文范文----------------

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方面也有助于大学生建立融洽的人际关系。

关键词大学生 求职面试 礼仪 正文

当今社会是个人才济济的社会,同样也是一个注重礼仪的社会,谁有能力能在面试过程中打动面试官,让面试官在第一印象里就对你有欣赏,谁就是成功者!作为一名大学生要想在毕业以后找到一份好的工作,除了要具备扎实的专业理论知识,还应该注视求职面试的礼仪。这一学期, 通过对《公共关系与商务礼仪》这门课程的学习,我了解很多关于大学生礼仪礼节的知识,同样也了解了求职面试的礼仪,这让我受益匪浅。我觉得大学毕业生在面试时,为了求职成功,应该注意以下几方面的基本礼仪。

一、面试前的资料准备

呈送应聘资料的目的是为了得到面试的机会,它必须在有限的篇幅内突出个人的特点,以赢得招聘者的关注。因----------------精选公文范文----------------

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此,一份好的应聘材料无疑是求职时一个重要的敲门砖。 1.个人简历

个人简历是一种书面的自我介绍,应尽量提供自己最优秀的一面,但不能吹嘘,必须实事求是,绝对诚实。书写个人简历时要简练,篇幅不宜过长,一般不超过两页纸,最好使用打印字体,绝对不能出现文字或语法错误,也不能有涂改痕迹。简历一般应包含以下内容: 姓名、性别、年龄、住址、电话、E-mail;求学经历,曾经获得的学位证书及各种资格认证;进修教育情况,学过哪些课程;参加各项活动所取得的成绩及所获奖励情况。 2.求职信

在求职信中,要突出个人的优势、能力,阐述个人的特性与意愿,求职信总的要简洁精练,语言优美,言辞恳切,求职信的大致结构可以分为:开头部分,自我情况介绍及评价部分,求职意向,结语。

3.相关证明材料

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包括成绩单、获奖证书、英语等级证、计算机等级证、各类专业技能等级证以及发表过的作品、论文等的复印件,附在简历和求职信的后 二、面试中的礼仪 1.面试的仪表礼仪

在求职面试活动中,在最初的交往中,仪表往往比一个人的简历、介绍信、证明、文凭等书面材料的作用更直接,更能产生直觉的效果。主考官往往通过仪表来判断求职者的身份、学识、个性等,并形成一种特殊的心理定势和情绪定势,这种心理定势和情绪定势是非常重要

的。

求职面试,要设计好自己的形象。主考官往往以自己的经验和阅历,凭着求职者的外在形象来判断求职者的身份、地位、学识、个性等等,并形成一种特殊的心理定势。这个“第一印象”在很大程度上或无形中左右着主考官对求职者的最后评判。应试当天的穿着打扮----------------精选公文范文----------------

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对录取与否有着举足轻重的影响。 参加面试时,服装应大方得体。如果去机关、事业单位或大公司面试,最好穿西装或者套装。男生穿西装时,避免穿着过于旧的西装,颜色以素净为佳。衬衫以白色比较好。尽量选择颜色明亮的领带,但太过鲜艳显得花哨。领带不平整给人一种衣冠不整的观感,尽可能别上领带夹。以穿着熨烫笔挺的长裤为好,忌裤腿太短、裤腿管太大。皮鞋应以黑色为佳,并配以深色袜子,忌配运动式皮鞋、白色袜子。 女生面试时尽量选择带领子、袖子的服装,注意着装整洁,穿着应有白领丽人的气息,套装是最合宜的装扮。裙装不宜过短。应穿着高跟鞋,最好避免平底鞋,千万不要穿拖鞋。服装要遵守三色原则,即全身颜色不多于3种,服装颜色以淡雅或同色系的搭配为宜,颜色切勿过于花哨,样式亦不宜暴露。

2.面试的仪容和仪态礼仪 (1)仪容:

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面试时,头发要梳理整齐,切勿顶着一头蓬松乱发去应试。男生发型以短发为宜,并注意保持头发清洁。另外要保持手部的清洁,指甲应修剪整齐。女生可以化个淡妆,应略施脂粉,切勿浓妆艳抹,不

宜擦拭过多的香水。发型应美观、大方,不能太夸张或另类。 (2)仪态:

站姿。站立时要挺拔、优雅;头正,下颌微收,双目平视前方,面容平和自然,面带微笑;两肩平放,气下沉,自然呼吸;两臂放松,自然下垂于体侧,虎口向前,手指自然弯曲;挺胸、收腹、立腰;两腿并拢直立、夹紧,两脚跟相靠,两脚的脚尖打开,身体重心均匀放于脚掌,脚弓向上。

站立时避免探脖、斜肩、驼背、挺腹、撅臀、耸肩、双腿弯曲或不停颤抖等不雅动作。也不要将手插入裤袋或交叉在胸前,更不能下意识地做摆弄衣角等小动作,那样会显得拘谨,给人缺乏----------------精选公文范文----------------

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自信的感觉。另外,站立交谈时,身体不要倚门、靠墙、靠柱,双手可随说话内容做一些手势,但不可手舞足蹈。 坐姿。从座位的左侧入坐,轻稳坐下;入座时要轻、要稳,女士入座前要先整理衣裙下摆;双目平视,嘴唇微闭,下颌微收;双肩平正放松,两臂自然弯曲平放在腿上,也可以掌心向下放在椅子或沙发扶手上;坐姿要求挺胸、提臀、立腰;上体自然挺直;双膝自然并拢,双脚尖向正前方或交叠;男士双脚可平行打开。

坐时勿弯腰驼背。就坐时应避免不雅体态,不要动作太大,不要低头,不要大弯腰。需要注意的是,如果与考官一起入坐时要让考官先入座,入座后坐满椅子的2/3轻靠椅背。侧身与他人交谈时,应尽量把上身侧向对方。

走姿。行走时要头正肩平,目视前方,挺胸收腹,重心前倾,臂

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走八字步、步幅太大或太小;身体切勿乱摇摆,以免给人轻佻、缺少教养的感觉。

眼睛是心灵的窗户,面试中目光礼仪很重要。面试场合应采取社交凝视,注视部位在对方的双眼与唇心之间区域。应聘者目光应坦然自信,与考官谈话不妨面带诚恳的微笑正视他。微笑是令人愉快的面部表情,可以营造和睦、友好的氛围,增强亲和力,可为面试加分。

3.面试的时间礼仪

提前一点时间到达面试地点是非常必要的。无论在什么情况下,都不要让考官等你。去面试时至少要给自己留出20分钟的富裕时间,这样即使迷路或塞车也能按时到达,同时也利于调整自己的心理,做一些简单的准备,避免仓促上阵,手忙脚乱。

成功的面试应有适当的时间限制。一般来说,在高潮话题结束之后或者是在主试人暗示之后就应该主动告辞,不----------------精选公文范文----------------

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要盲目拖延时间。但过早地想离场会使主试人认为你应聘没有诚意。 4.面试的应答和告别礼仪 (1)应答:

在应答过程中,要注意相应的原则和礼节规范,务必要使自己的谈吐表现得文明礼貌,言辞标准,语言连贯,内容简洁。自我介绍忌拖沓,要有分寸,切忌以背诵朗读的口吻把求职材料上写得清清楚楚的内容再说一遍,那样只会令主考官觉得乏味。应根据你所应聘的岗位重点地介绍与之相关的学历、经历、能力及个性特征等,且要言之

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