专业英语-专业八级分类模拟40
专业八级分类模拟40 READING COMPREHENSION The biggest problem facing Chile as it promotes itself as a tourist destination to be reckoned with, is that it is at the end of the earth. It is too far south to be a convenient stop on the way to anywhere else and is much farther than a relatively cheap half-day’s flight away from the big tourist markets, unlike Mexico, for example. Chile, therefore, is having to fight hard to attract tourists, to convince travellers that it is worth coming halfway round the world to visit. But it is succeeding, not only in existing markets like the USA and Western Europe but in new territories, in particular the Far East. Markets closer to home, however, are not being forgotten. More that 50% of visitors to Chile still come from its nearest neighbour, Argentina, where the cost of living is much higher. Like all South American countries, Chile sees tourism as a valuable earner of foreign currency, although it has been far more serious than most in promoting its image abroad. Relatively stable politically within the region, it has benefited from the problems suffered in other areas. In Peru, guerrilla warfare in recent years has dealt a heavy blow to the
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tourist industry and fear of street crime in Brazil has reduced the attraction of Rio de Janeiro as a dream destination for foreigners. More than 150,000 people are directly involved in Chile’s tourist sector, an industry which earns the country more than US $950 million each year. The state-run National Tourism Service, in partnership with a number of private companies, is currently running a word-wide campaign, taking part in trade fairs and international events to attract visitors to Chile. Chile’s great strength as a tourist destination is its geographical diversity. From the parched Atacama Desert in the north to the Antarctic snowfields of the south, it is more than 5,000km long. With the Pacific on one side and the Andean mountains on the other, Chile boasts natural attractions. Its beaches are not up to Caribbe...
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